Explore STRONG Pilates’ rapid U.S. expansion, blending Pilates and cardio with innovative equipment in new studios across Texas, California, and more. Discover their unique fitness experience.

L Catterton acquires a majority stake in [solidcore], a leading fitness studio chain, to drive expansion across new markets. Learn about the strategic partnership and growth plans.

EGYM raises $200 million in growth capital from L Catterton and Meritech Capital, valuing the fitness tech company at over $1 billion. Learn about their expansion plans and innovative solutions.

Discover the resurgence of Pilates in 2024: Explore the rise in global popularity of this core-strengthening, flexibility-enhancing workout, with market trends projecting a growth from USD 140.75 billion in 2022 to USD 409.11 billion by 2032. Dive into the world of Pilates and its benefits for mind and body.

ISSA and Orangetheory Fitness® partnership. A collaboration between leading online fitness certifications and data-driven workouts, aimed at delivering enhanced coaching experiences in the evolving fitness landscape.

Get the lowdown on F45 Training's website makeover, where user-friendly class bookings, inclusive fitness visuals, immersive workout videos, and a wealth of wellness content take center stage. Explore the intriguing fusion of fitness and technology, emblematic of the changing fitness landscape. Plus, delve into the broader industry trend of weaving holistic well-being into the fitness fabric.

Discover the latest fitness sensation as STRONG Pilates, the renowned Australian franchise, makes its grand entrance into Canada's fitness landscape. Toronto's inaugural studio launch this November marks the beginning of a dynamic expansion plan, aiming to establish 60 studios across Canada in five years. With a reputation for blending Pilates and high-intensity cardio, STRONG Pilates has already conquered global markets, boasting 100+ studios worldwide. This strategic move rides the wave of Canada's fitness fervor, catering to a population where 60% engage in daily exercise. Co-founders Michael Ramsey and Mark Armstrong anticipate a thriving reception, backed by projections of 171% fitness industry growth by 2028. As the fitness giant sets its sights on the US in 2024, the journey of STRONG Pilates unfolds with global momentum.