Peloton recently launched its 'Find Your Push. Find Your Power.' campaign aimed at targeting millennial men. Featuring NFL stars T.J. and J.J. Watt, the campaign highlights Peloton’s challenging workouts to attract a broader male audience and expand its membership base.

Discover the new Zumba® and Samsung Health partnership, bringing dynamic dance fitness classes to your digital wellness journey. Access exclusive workouts for all fitness levels and enhance your active lifestyle with custom Zumba music. Learn how this collaboration addresses the physical inactivity crisis through engaging, connected fitness solutions.

Three Peloton instructors, Ross Rayburn, Kendall Toole, and Kristin McGee, are departing the company in June after recent contract negotiations. Their classes will remain in the on-demand library, ensuring continued access for Peloton users.

F45 Training integrates with Strava, enabling members to track workouts, connect with others, and join the F45 Training Club on Strava.

Learn about the U.S. Bankruptcy Court's approval of Johnson Health Tech's acquisition of BowFlex Inc. for $37.5 million. Get the latest details on the sale and what it means for the fitness equipment industry.

Explore key findings from Peloton's Spring Wellness Trends report: how Americans shift fitness and wellness priorities from winter to spring, embracing new activities, technology, and focusing on mental health and physical appearance.

Discover insights on Peloton's recent stock plunge following its revised revenue forecast and anticipated quarterly loss. Learn how strategic shifts and partnerships aim to navigate the fitness giant through a volatile market, underscoring Peloton's resilience in the evolving wellness landscape.

Explore the strategic acquisition of CityRow by WaterRower Inc., a pivotal move in the fitness industry. Discover how this merger shapes the future of hybrid fitness solutions, combining innovative technology with traditional workout experiences.

Discover how exercise becomes a powerful ally in combatting holiday stress. Explore insightful strategies to manage financial worries, family dynamics, and health habits during the festive season. Uncover the transformative benefits of regular physical activity, from stress reduction and improved sleep quality to enhanced resilience and community connection.

Explore the challenges faced by Peloton during its 10th annual 'Turkey Burn' event as high demand led to technical difficulties, preventing many users from participating. CEO Barry McCarthy issued a formal apology, acknowledging the impact on over 37,000 participants. Discover the details of the technical issues and Peloton's efforts to address them for a seamless user experience in future events.

ŌURA enters a transformative phase by appointing Jason Oberfest, a former executive from Apple Health, as VP. Explore the convergence of design and advanced biometrics in connected health technology. The strategic move signals ŌURA's commitment to reshaping healthcare strategy, offering a glimpse into a future of individualized well-being under Oberfest's leadership.

Nautilus, Inc. reveals plans for a corporate name change to BowFlex Inc., reflecting its dedication to the renowned Bowflex brand and its commitment to the North Star growth strategy. The change, effective November 1, 2023, comes after the sale of Nautilus brand trademark assets. The company remains focused on delivering connected fitness solutions and inspiring individualized fitness experiences.

Explore the exciting collaboration between Peloton, NBA, and WNBA. Get ready for a unique fitness experience with NBA League Pass integration on Peloton devices during the 2023-24 season.

Embark on a fitness industry transformation with FORME's strategic acquisition of CLMBR, ushering in an era of connected fitness innovation. Witness how this partnership between two influential players is set to redefine the connected fitness landscape, offering cutting-edge solutions and elevating the industry as a whole.

Discover Granville Yoga and Spin: Your Path to Zen and Sweat | Join Our Virtual Tour and Explore This Tranquil Fitness Oasis. From Yoga to Spin, Find Your Balance.

The partnership between Lululemon and Peloton is making waves in the fitness and fashion sectors. Offering exclusive content and athletic wear collaborations, it's set to impact the way individuals approach fitness.