Canada faces a $3.9 billion annual cost due to physical inactivity. Discover how systemic barriers, health impacts, and proposed strategies like the Active Canada Action Plan aim to tackle this national crisis.

Biden Administration proposes expanding Medicare and Medicaid to cover GLP-1 medications, addressing obesity and opening new opportunities for the fitness industry. Learn how this could reshape access to care and gym engagement.

Purpose Brands, formed by the merger of Self Esteem Brands and Orangetheory Fitness, names Tom Leverton as CEO to lead its global wellness portfolio with over 7,000 locations in 50 countries.

New research reveals prolonged sitting increases heart risks, even with regular exercise. Learn why reducing sedentary time is vital for cardiovascular health.

David Beckham and Prenetics launch IM8, a wellness brand offering science-backed supplements. Learn how the growing supplement market impacts fitness businesses.

Discover how Perspire Sauna Studio, the largest infrared sauna franchise in the U.S., now accepts HSA and FSA payments nationwide, making wellness more accessible.

Discover how 24 Hour Fitness partners with the LA Clippers to support youth basketball through the Jr. Clippers program, clinics, tournaments, and community events.

Nike and the NBA extend their global partnership through 2035, focusing on youth basketball, grassroots initiatives, and women's game development.

Discover how Portuguese fit-tech startup BHOUT is showcasing its AI-powered punching bag at the Paul vs. Tyson fight, featured in VIP areas of AT&T Stadium. Learn about the innovative technology behind the world's first 'punching bag with a brain'.

Echelon launches ActiveMD, a new wellness division offering medical weight loss solutions using GLP-1 medications like Ozempic and Wegovy. Discover how fitness brands like Echelon, Equinox, and Life Time are integrating medical oversight with fitness and wellness to meet consumer demand for holistic health solutions.

Discover insights from the 2024 Habits and Healthspan Survey revealing how Americans use dietary supplements to boost their health, despite common misconceptions about FDA regulations and ingredient transparency.

A House of Lords report reveals that obesity is now the second leading health risk in England after tobacco. The Committee calls for urgent government action to overhaul the food system and reduce obesity rates.

Planet Fitness reports a 5.3% increase in Q3 revenue, net income growth, and updated financial outlook for 2024. The fitness chain also opened 21 new clubs and raised its Classic Card membership pricing for the first time in 25 years.

Peloton recently launched its 'Find Your Push. Find Your Power.' campaign aimed at targeting millennial men. Featuring NFL stars T.J. and J.J. Watt, the campaign highlights Peloton’s challenging workouts to attract a broader male audience and expand its membership base.

Discover how the global wellness economy has reached a record $6.3 trillion in 2023, with projections to hit $9 trillion by 2028. Explore key growth sectors, market trends, and regional leaders in this thriving industry.

Oura acquires Sparta Science to enhance its B2B platform, Oura Teams, integrating advanced data capabilities for enterprise, healthcare, and government clients, driving insights for population health and optimized resource management.

Planet Fitness submits higher bids for Blink Fitness after losing a bankruptcy auction to PureGym, aiming to acquire Blink's 60 gym locations in New York and New Jersey. The outcome awaits a court review.

TIME includes Hyperice’s Normatec Elite in its 2024 Best Inventions list, recognizing the latest advancements in recovery technology that support wellness and fitness industry growth.

Peloton names Peter Stern, former Ford and Apple executive, as CEO and President effective January 2025. Stern brings expertise in subscription services and fitness tech as Peloton aims to enhance member experiences. Interim CEO Karen Boone will continue until Stern’s start.

PureGym acquires Blink Fitness corporate operations and key locations in New York and New Jersey in a $121 million deal. This strategic expansion strengthens PureGym’s U.S. presence, with plans to enhance Blink’s member experience through investment and upgrades. Pending court approval, the transaction is expected to close by year-end.