Fitness Technology Summit Expands to Europe with Inaugural London Event
Krissy Vann | Host, All Things Fitness and Wellness
The Fitness Technology Summit is packing its bags and heading to Europe. On June 24, 2025, London’s iconic Stamford Bridge Stadium will play host to the event’s first European edition bringing together fitness and technology heavyweights for a day focused on innovation, collaboration, and what’s next for the industry.
The expansion comes through a new partnership between ALTA Technology Group and LeisureLabs, aimed at addressing the growing demand for tech-driven solutions in Europe’s fitness sector. "We are thrilled to partner with the LeisureLabs team to bring The Fitness Technology Summit to the UK,” said Al Noshirvani, Managing Partner at ALTA Technology Group. “Europe has a fast-growing fitness technology sector, and LeisureLabs are leading the way in this market. We are confident this event will provide an invaluable opportunity for networking, knowledge sharing, and innovation.”
For LeisureLabs, the decision to collaborate was straightforward. “We’ve long been supporters and fans of The Fitness Technology Summit, and we believe there’s a clear need in the European market to create an environment where fitness and technology leaders can connect, collaborate, and drive the future of the industry together,” said Alex Peacock, Founder at LeisureLabs. “We’re delighted to be working with the team at ALTA to make this a reality, and we can't wait to welcome the industry’s brightest minds to London.”
The European edition of the summit will feature an invite-only format, ensuring focused discussions among key decision-makers. Executives from major brands including David Lloyd Clubs, PureGym, The Gym Group, and Third Space are already confirmed to attend. The agenda promises keynote sessions, expert-led panels, and hands-on showcases highlighting the latest innovations shaping the fitness technology sector.
With its debut in Europe, the summit aims to replicate the success it has achieved in North America, where it has become a must-attend event for fitness business leaders seeking to stay ahead of technological shifts. Organizers are confident that bringing the event across the Atlantic will spark fresh collaborations and ideas to push the industry forward.
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