Naturepedic’s survey of more than 2,000 U.S. adults found widespread health tracking may be contributing to stress, with 58% feeling overwhelmed by wellness advice and optimization trends.

Crunch Fitness is expanding its Crunch 3.0 club model with new Pilates, boxing, strength and recovery concepts, giving franchisees additional studio formats and wellness amenities.

STRONG Pilates has signed a Master Franchise Agreement with Xtreme Brands to expand into Poland and the Czech Republic, marking the brand's entry into Central and Eastern Europe.

Coach360 has launched FitAI360, an AI platform designed to help fitness and wellness organizations with recruitment, workforce development, member engagement and business operations

Life Time reported second-quarter 2026 revenue of $866 million, up 13.7% year over year, and raised its full-year outlook as membership revenue and in-center spending continued to grow.

Eli Lilly reported positive Phase 3 results for retatrutide, with participants losing up to 22.6% of body weight across two obesity trials. The company plans to seek FDA approval in 2027.

Wattbike has integrated with the EGYM ecosystem, enabling VO2 Max estimates and performance data to sync with Cardio BioAge scores for more personalized member experiences.

GymNation has launched a new athleisure collection in Saudi Arabia, featuring a Muscle Thobe and GymNation Ghutra developed in response to member feedback.

ClassPass has introduced new platform policies for fitness and wellness partners, including enhanced transparency, fraud prevention tools, revenue protection measures and expanded customer support.

Ultimate Longevity Center has awarded 200 franchise territories four months after launch, with its first longevity-focused centers expected to open in Colorado, California, Arizona and Florida.

Mindbody has launched AI Concierge, an AI-powered virtual assistant that automates client communication, appointment bookings and missed call responses for fitness and wellness businesses.

ŌURA and LillyDirect have partnered to provide digital support for people using prescribed GLP-1 medications, combining wearable health tracking with behavioral support tools.

TRX has partnered with Blulabs to expand its retail presence with a new line of fitness equipment, recovery products and accessories launching in stores this fall.

UFC GYM and NexGen MD Scientific have launched PWR Clinics, bringing medically supervised longevity services, GLP-1 programs and hormone therapy into UFC GYM locations.

ABC Fitness's Mid-Year 2026 Wellness Watch Report found gym memberships declined while engagement remained steady, highlighting a growing focus on retention, community and member value.

Grido has launched a voice-first AI mental wellbeing companion across the European Union, offering conversational support through spoken interaction instead of text.

Crunch Fitness outlined its global growth strategy at its 2026 franchise convention, highlighting international expansion, new club concepts and plans to open approximately 100 gyms this year.

Les Mills Sr., Olympian, entrepreneur and co-founder of the Les Mills fitness brand, has died at 91, leaving a lasting legacy in the global fitness industry.

Crunch Fitness has appointed Chequan Lewis as CEO, succeeding Jim Rowley, who transitions to Executive Chairman after helping lead the brand's global expansion.

Club Pilates franchisee Saber Ammori has signed a deal for 70 additional studios, bringing his potential portfolio to 84 locations across New York, Michigan and Maryland.