A new ResearchAndMarkets report projects the GLP-1 agonists market to reach USD 170.75 billion by 2033, driven by rising obesity treatment demand and staggered patent expirations across global markets.

Crunch Fitness launches its Feel More campaign heading into the New Year, using music, nostalgia, and cultural cues to position the gym as a space for stress relief, social connection, and member engagement.

New HFA survey finds Americans plan $60 billion in fitness spending for 2026, with health and exercise leading New Year’s resolutions and viewed as essential preventive care.

Noom expands into longevity with a GLP-1 microdosing program that combines medication, behavior change coaching, and at-home biomarker testing to support early intervention and long-term metabolic health.

Life Time has opened its sixth Florida location, an adults-only boutique club in West Boca, featuring premium training, recovery amenities, and the brand’s reformer-based CTR program.

Oura’s 2025 Year in Review analyzes global sleep, stress, activity, and heart health trends using de-identified data from millions of members.

VASA Fitness closed 2025 with seven new club openings, 335,000 new members, and $30M in investments, expanding to 68 locations nationwide.

ABC Fitness’ Wellness Watch Q4 2025 analyzes data from 40 million members to reveal how engagement, community, and retention shaped the fitness industry in 2025.

Weight Watchers launches a fully integrated GLP-1 platform combining prescriptions, personalized nutrition, coaching, community, and new digital tools to support sustainable weight loss.

Panobianco Academia brings former Planet Fitness CEO Chris Rondeau onto its Board as the Brazilian franchisor expands past four hundred units, prepares for entry into Mexico, and strengthens financial and governance systems to support continued growth.

Tonal’s 2025 State of Strength Report shows Americans shifting toward shorter, more personalized training. Data from thirty two thousand members highlights rising consistency, adaptive programming, and hybrid routines.

HYROX releases its first Sports Science Advisory Council Report, offering data driven insights on pacing, performance, and the evolution of hybrid racing as the sport pursues long term Olympic ambitions.

ClassPass releases its 2025 Look Back Report, highlighting Pilates growth, rising midday workouts, surging play based fitness, and new refueling habits worldwide.

Equinox expands its partnership with Function to add biomarker testing, AI supported insights, and new health programs aimed at more data informed training.

New Shed survey shows rising extreme weight loss behaviors, low industry trust, and shifting GLP 1 influence as Americans search for sustainable health.

Strava’s new Year In Sport report shows Gen Z driving a global shift toward real world fitness, community clubs, active travel, and rising investment in gear and performance.

WHO has endorsed GLP1 therapies in its first obesity treatment guideline as global cases exceed one billion, highlighting the role of medication alongside nutrition, physical activity and long term care.

GoodLife Fitness has been named the Official Gym and Fitness Studio Partner of Team Canada for the 2026 and 2028 Olympic Games, providing nationwide training access for athletes and launching new digital collaborations and fan contests.

Boys and Girls Clubs of America names Planet Fitness as its official GivingTuesday match partner, with Planet Fitness matching donations up to 75,000 dollars to support youth fitness, wellbeing and mentorship programs nationwide.

Planet Fitness announces that select subsidiaries plan to complete a refinancing transaction through the Company’s existing securitized financing facility, including new note issuance and repayment of 2022 debt.