Plunge and Swimply Bring Contrast Therapy to Private Pools Nationwide
Krissy Vann | Host, All Things Fitness and Wellness
With wellness trends on the rise, Plunge, a leading name in cold plunge and sauna products, has announced a partnership with Swimply, the popular platform for renting private pools and recreational spaces by the hour. The collaboration aims to make contrast therapy more accessible to a broader audience across the U.S.
The partnership offers Swimply hosts the opportunity to elevate their listings by adding Plunge’s cold plunge tubs and saunas, tapping into the growing demand for wellness experiences. Cold plunging, which has gained popularity for its potential to improve recovery, mental clarity, and overall well-being, will now be available to Swimply’s community of over one million users. By integrating Plunge products into their spaces, hosts can provide a unique offering to their guests while promoting a practice that has become a staple for wellness enthusiasts.
“Partnering with Swimply is a natural fit for us as we expand access to our products,” said Ryan Duey, Co-CEO and Co-Founder of Plunge. “This collaboration not only enhances the Swimply experience but also brings the benefits of contrast therapy to more people who may not have had the chance to try it before.”
As part of the partnership, Swimply hosts will receive exclusive discounts on Plunge’s products, making it easier for them to add cold plunge and sauna amenities to their spaces. To further highlight the benefits of contrast therapy, Plunge and Swimply will host pop-up wellness events in major cities, offering guests the chance to experience cold plunging and saunas firsthand. Additionally, Swimply’s platform will be updated to help users easily find hosts offering these new wellness-focused options.
“Swimply is always looking for ways to enhance our platform, and partnering with Plunge aligns perfectly with our mission to provide unique experiences for our users,” said Derek Callow, CEO of Swimply. “We’re excited to see how our community responds to these new offerings.”
To kick off the partnership, a select number of Swimply hosts have already received complimentary saunas and cold plunge tubs, offering an early preview of what’s to come. This collaboration is expected to broaden the availability of contrast therapy and provide Swimply users with new ways to enhance their wellness routines.
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Credit: Plunge