Ergatta and iFIT Partner to Bring Gamified Fitness to Connected Equipment Users
Krissy Vann | Host, All Things Fitness and Wellness
As the fitness industry continues to explore new ways to boost engagement and retention, gamification has emerged as a compelling strategy. Ergatta, a company known for its game-based fitness model, is expanding its reach through a new partnership with iFIT, a global connected fitness platform. The collaboration brings Ergatta’s interactive workouts and virtual racing features to iFIT’s suite of connected equipment.
iFIT Pro members now have access to Ergatta’s race-style workouts on iFIT-enabled treadmills, with availability on rowers to follow. The integration allows users to train solo, race against others in the iFIT community, or compete with iFIT trainers, blending structured exercise with real-time competition.
The partnership also introduces Meteor, one of Ergatta’s signature training games, to iFIT’s membership base. Meteor delivers personalized interval workouts through a visual gaming format, using kinetic data to challenge users based on their individual performance levels.
“Partnering with iFIT is a huge step for Ergatta. Both brands share a mission to make fitness engaging and accessible,” said Tom Aulet, Co-Founder and CEO of Ergatta. “With iFIT’s ecosystem and our game-based fitness approach, we offer a fun and challenging experience that encourages lasting fitness habits.”
Ergatta’s library of race-based workouts will be fully integrated into iFIT’s platform, offering users a range of challenges—from sprints to endurance events. According to the company, the workouts are designed to foster consistency by tapping into users' natural drive for competition and measurable progress.
“We’re excited to collaborate with Ergatta. Both of our companies aim to revolutionize home fitness for those driven by progress, competition, and self-improvement,” said Kevin Duffy, CEO of iFIT. “This partnership immerses our members in an experience that fosters consistency and long-term success.”
Elevate Your Expertise: Tune in to Our YouTube Channel for Exclusive Podcasts with fitness and wellness Industry Titans and Game-Changers
