New Academy from ABC Trainerize Aims to Equip Coaches with Business Skills
Krissy Vann | Host, All Things Fitness and Wellness
ABC Trainerize has introduced a new education platform aimed at personal trainers and health coaches. The ABC Trainerize Academy is designed to provide structured training on business development and platform mastery, with courses targeting both new and established fitness professionals.
The first offering, Online Trainer Business Essentials, is geared toward beginners looking to establish an online coaching presence. The course covers foundational topics such as defining a niche, setting business goals, marketing, sales, and client retention. Lessons are drawn from real-world experiences of trainers within the ABC Trainerize community.
For those already running a coaching business, Fitness Business Growth provides a deeper dive into scaling strategies. Developed in partnership with NPE, a company specializing in fitness business growth solutions, the course includes guidance on sales, marketing, and client management. Participants receive worksheets and templates to help implement the strategies covered.
ABC Trainerize Co-Founder and Platform President Sharad Mohan says the goal is to equip trainers with both business knowledge and practical skills. “By equipping trainers with practical skills, real-world insights, and business strategies to grow their businesses, we’re not just helping them succeed — we’re helping them redefine what’s possible for their careers and their clients.” he said.
In addition to business-focused courses, ABC Trainerize plans to introduce product education courses in 2025, aimed at helping users navigate the platform more effectively. These courses will be available at no cost to ABC Trainerize customers.
The launch of ABC Trainerize Academy reflects a broader trend in the fitness industry, where trainers are increasingly looking beyond traditional gym settings to build independent businesses. While online coaching has gained traction in recent years, structured education programs like this one highlight the growing emphasis on professional development within the sector.
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