Darren MacDonald appointed as Tonal's new CEO, succeeding Krystal Zell. With over 20 years of experience in digital strategy, MacDonald aims to advance personalized strength training technology and drive future growth.

Dive into the recent developments surrounding BowFlex's financial struggles and strategic efforts to stay afloat in the competitive fitness equipment market. Uncover how changing consumer preferences and market conditions are shaping the future of the industry and what lies ahead for BowFlex.