Success in Fitness Tech: Insights from Tara Levitt

Krissy Vann | Host, All Things Fitness and Wellness

On this episode of All Things Fitness and Wellness, host Krissy Vann welcomes Tara Levitt, Co-founder and Managing Partner of Alta Technology Group. Tara shares her journey from a serendipitous entry into the fitness industry to becoming a key figure in fitness technology, highlighting the transformative power of innovation in the sector.

Tara's career path is inspiring. With a background that spans operations, product management, sales, and customer success, she has worked closely with some of the largest global brands in the industry. Her journey began in the member management software and operations space, and she has held pivotal roles in nearly every business division within it.

Following the successful exit sale of Motionsoft to Daxko in 2020, during which Tara served on the senior leadership team, she managed technical project and product management for two top-tier wellness industry organizations: Zenoti, a leading software provider in the med-spa, boutique, and wellness segment; and Club Sports Group, the largest franchisee of F45 studios. Her work with these organizations highlights her ability to foresee and plan for future needs for clients and their customers.

Tara is known as a Customer Success Champion, frequently speaking on technology, customer experience, and the health club member journey. As Co-Host of The Fitness Technology Summit, she brings together the best brands in fitness for networking, panel discussions, and education on leveraging technology in the fitness space and anticipating the industry's direction.

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